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Whole Foods targeted in lawsuit against 'all natural' claims

Whole Foods Market California Inc. is mislabeling several of its 365 Everyday Value brand products as “all natural” or “organic,” because they contain “artificial ingredients and flavorings, artificial coloring and chemical preservatives,” says a would-be class action lawsuit that was moved July 22 from a state circuit court in Pulaski County, Ark., to the U.S. District Court for Eastern Arkansas.



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