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Coca Cola’s sponsorship of major London attraction is “inappropriate”

Drinks company Coca Cola’s sponsorship of the London Eye giant wheel has drawn protest from health campaigners. To promote the fizzy drink, Coca Cola is lighting up the wheel in its distinctive red colouring. However, the move has prompted the Children’s Food Campaign, run by the NGO Sustain, to raise awareness of the detrimental effect of sugary drinks on children’s teeth.

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